
Free Webinar - How to manage your first 5 clients
Last Updated
Jul 10, 2024

by Pietro Zancuoghi
COO, Scale Labs
Resources
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Does Cold Calling Still Work? When and How to Use This Tool Effectively
Cold calling has long been a staple of outbound sales strategies. While digital marketing channels have taken center stage in recent years, the question persists: Does cold calling still work?
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Jul 10, 2025

by Pietro Zancuoghi
COO, Scale Labs
Resources
Turning Leads into Clients: How to Design a Sales Funnel That Converts
Creating a B2B sales funnel that actually converts is about crafting a journey that builds trust, educates, and drives the right action at the right time. In this article, we explore how to design a commercial sales funnel that consistently turns leads into loyal clients.
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Jul 3, 2025

by Pietro Zancuoghi
COO, Scale Labs
Resources
How Understanding and Adapting Your Sales Process Drives Client Success
This article outlines why personalisation matters, how to structure a more adaptable sales process, and how organisations can implement practical changes to become more client-centric.
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Jun 26, 2025

by Pietro Zancuoghi
COO, Scale Labs